IMATS 2012

Right: Erin | Left: Veronica


IMATS (International Makeup Tradeshow) 2012 was SO. MUCH. FUN!  Beautiful day, beautiful people, beautiful products!! My Junior Makeup lady, Veronica Nunes and I scoured the floor for the best products on the market for our clients.  You defiantly can't find half of the prestige products we bought at Sephora, or anywhere in Albany or Saratoga.

 I attended IMATS 2011 last year with my sister, and this year didn't even compare to how much  space they had for all the vendors and attendees! During my employment in New York at Trafik Tradeshow (a contemporary fashion apparel tradeshow) one of the things I learned while I was in charge of booth configurations is that you want to make sure that every attendee is able to walk the floor without feeling overwhelmed and not wanting to leave before seeing every vendor. IMATS 2012 was perfectly coordinated!


This year IMATS was held at Pier 94 (SMART!) where there was SO much room for all of the attendees and vendors.  Last year it was packed into a tiny little space and I can't help but describe it as an 'attic'!  Thankfully, IMAT's did an amazing job this year!  I walked the floor longer and purchased a lot more products this time around because I was able to walk the floor feeling relaxed.


I feel extremely blessed and thankful that I got to attend IMATS with my great friend Veronica! Makeup is blowing up in a big way these days, so sit back and take a peak into what I discovered through my eyes :)

 Most of the brands were offering amazing show discounts, in which Veronica and I were able to acquire our Pro Cards, a professional makeup artist's purchasing card from a bunch of different companies.  We are excited because we now can get a Professional Makeup Discount for life!


I was genuinely impressed with the whole show and I have a ton more great photos and information about IMATS to post!!


Love Love Love,